Role in the organization:
We are looking for an individual to help us reach the next level of business development with a focus on acquiring serious clients developing digital products that make an impact. If you already have experience in building marketing funnels for acquiring serious clients for IT services – you can be the person we are looking for.
Your responsibilities:
- Plan and manage all digital marketing tactics, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
Our requirements:
- Proven working experience in digital marketing of IT services for foreign customers
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and planning digital campaigns that engage, inform and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Ads campaigns (e.g. Google Ads, Facebook Ads, Linked In Ads, Reddit Ads)
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- very good knowledge of the English language
With whom you will be working
- Daily: Lead Generation Team and Current Lead Generation Manager
- Weekly: Growth Team and Sales Team
- From time to time:
- Members of the Board
- CEO
- Leadership Team
- Head of Delivery
- Head of People
Nice to have:
- Working knowledge of HTML, CSS, and JavaScript development and constraint
- Experience in optimizing landing pages and user funnels
- Identify trends and insights, and optimize spend and performance based on the insights
- Experience with A/B and multivariate experiments
P.S. Do you know someone who might be a great part of our team? Please refer them to our career’s website.