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German Content Specialist
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Marketing
Packhelp

German Content Specialist

Packhelp
Warszawa
Rodzaj pracy
Pełny etat
Doświadczenie
Specjalista/Mid
Forma zatrudnienia
Dowolna
Tryb pracy
Praca z biura
Packhelp
Packhelp

Hello, we are Packhelp and, yes, we are one of the fastest growing tech startups in Europe. As a group of almost 250 curious minds from all corners of the globe, we inspire each other every day and take pride in product we create. #jointhepack

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Umiejętności
Wymagane
german
seo
wordpress
Opcjonalne
Opis stanowiska
Team: Product Content
Department: Marketing
Place of work: Office/Hybrid - Warsaw, HQ OR fully remote


About us:

Packhelp is a tech company that aims at revolutionizing the area of custom-made packaging. Our cutting-edge software helps more than 30,000 customers from 30 countries to design and order packaging almost effortlessly.

The team is constantly growing and we're looking for a German Content Specialist to join the Pack!

Requirements:

  • C2 level of German and fluent English
  • At least 3 years of experience in written content creation, copywriting (ideally targeted at B2B clients)
  • Good grip over both creative copywriting and technical writing
  • Strong analytical skills (data-driven approach) & understanding of Google Analytics & Google Search Console
  • SEO skills: keyword research, keyword map analysis, optimization of existing content, etc.
  • Hands-on experience with WordPress
  • Eagerness to research new content ideas & techniques to test and implement them on the German market
  • Attention to detail and drive for excellence (nailing both the technical and visual aspect of any content created)

Bonus points:

  • UX writing skills
  • working with a product
  • tools such as Ahrefs, Semrush

Responsibilities:

  • Maintaining an excellent level of communication on all pages within the user purchasing journey (product pages, category pages, etc.)
  • Implementing changes to on-page content in order to drive conversion & generate leads
  • Delivering UX microcopy through Phrase tool
  • Implementing keyword research to optimize the SEO performance
  • Analyzing the content of our competitors in your market & applying the best practices as new initiatives in the team
  • Close collaboration with Product Team on growth initiatives
  • Preparing copy for transactional mailings
  • Researching market trends & identifying potential areas of growth to target
  • Adding new products to our product catalog through WordPress
  • Monitoring growth in a given market in GA

What we offer:

  • Comfortable workplace - We provide the comfort you need at work by helping you set up your home office and constantly improving our Warsaw headquarters
  • The best possible tools - latest technology, our own apps and industry-standard software
  • Fair compensation – performance-based pay raises and quarterly bonuses, an extra incentive for employee referrals
  • Career development ability to learn from our experts during internal workshops and trainings
  • Remote-first company culture - equal chance to participate in company's life, no matter where you work; all meetings, workshops and events are online for now
  • Vacation & time off - 26 paid vacation days and 1 extra Better Future Day for actively making our world a better place