🤓 Performance Marketing Specialist
4 500 - 7 500 PLN brutto
🌍 Skalski Growth | Chełmońskiego 134C/2, Kraków
🖥 https://skalskigrowth.com/#digital, #SEM, #PPC
Performance Marketing Specialist is a talented professional with a strong combination of marketing, analytical and technical skills. The right person will be in charge of creating and implementing PPC strategies for our Clients. We are looking for a person whose true north is growth and who will strive to achieve it.
Performance Marketing Specialist will be responsible for data analysis, creating and implementing PPC campaigns and supporting our projects.The right candidate will work alongside vetted specialists, including SEO experts, copywriters, graphic designers and senior growth marketers, to deliver the best results for our Clients.
We are a boutique growth marketing agency. We help startups and SMBs with lead generation, conversion optimization, marketing automation and business analytics. Since 2014 we have cooperated with over 70 companies, accelerating their profits and revenue.
Required:
- At least 2 years of Digital Marketing experience (in tech company or agency)
- PPC management experience (at least Google Ads and Facebook/Instagram Ads)
- Proven track record of growing KPIs
- Great analytical skills, experience with Google Analytics
- Research skills
- Fluency in spreadsheets (Excel/Google Sheets)
- Excellent communication skills – both written and verbal - communicative English and fluent Polish
- Excellent organizational skills
- Strong work ethic and self-motivation, willingness to learn and develop new skills
Nice to have:
- Portfolio of online projects – blogs, websites, graphics, articles (professional or personal)
- Experience with automation tools (e.g. Zapier) and/or marketing automation software
- Experience with analytics tools and A/B testing
- Previous working knowledge with SEO, Social Media Marketing, Email Marketing, Content Marketing or other marketing channels
- Presentation skills
Responsibilities:
- Develop and manage marketing goals, strategy and budget
- Plan, implement and optimize PPC campaigns for demand creation and lead generation (Google Ads, Facebook/Instagram Ads)
- Get things done - plan, execute tasks and report on progress on a weekly and daily basis
- Cooperate with dedicated specialists: Copywriters, Graphic Designers and SEO Experts
- Develop and track metrics and success criteria for all marketing programs and activities
- Create reports and real-time dashboards
- Analyse results and recommend improvements
- Ensure excellent communication with Clients
What we offer:
- 100% remote work
- Flexible hours
- Work-provided laptop (Macbook) after finishing onboarding period
- Progressive salary
- Unlimited Vacation Policy
- Challenging and interesting projects
- Rapid professional development opportunity
- A wide suite of marketing tools to make your work extra effective
- In-house training and access to learning materials
- Participation in external trainings and marketing conferences
- Significant influence on the company development