Marketing Generalist

Boldare is a digital product design and development company and a guide to digital transformation for forward-thinking businesses. You can find our people in various parts of Europe (Poland, Germany, Netherlands). With a world-class quality of product development and design, we keep on growing and reaching new clients from all over the globe. Till today, we've created 300+ products for 111 clients from the US & Western Europe to the Middle East & Hong Kong.

Besides tech stack, we're also a holacracy and agile evangelist. We work without managers in self-organized scrum teams led by transparency and agility. Our workplace allows Boldare people to feel that they belong to us regardless of race, color, ancestry, religion, gender, gender identity, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or another status.

Currently, we're looking for a broad-minded Marketing Generalist that has a great experience in various marketing solutions and will support our New Business team. Have you run multichannel campaigns? Do you follow marketing trends? Is analytics your secret power? Keep on reading!

🚀 As a Marketing Strategist, you will:

• Draw from a broad spectrum of marketing activities.
• Support the New Business team in setting and achieving specific marketing goals.
• Plan, prepare, and run marketing campaigns (also social media and remarketing once) aligned with marketing strategy and team’s budget.
• Support brand positioning for the specific target audience.
• Track the competition, forecast market trends, and research new ideas.
• Conduct customer research (like interviews with clients).
• Become our partner in crime – bring new solutions and discussions.
• Base your actions on data and metrics (we use a wide range of analytical tools like Google Analytics, SEMrush, Pardot, Salesforce, etc.).
• Work iteratively and efficiently – imperfect is also good enough!
• Cooperate with external suppliers (finding, negotiating, and establishing collaboration with partners and marketing/ads agencies).
• Synchronize your work with other marketing and sales teams.
• Face an open feedback culture – you will receive direct and constant feedback on your work.
• Meet face-to-face with your team (at least once per quarter) and have business trips to clients (from time to time).

🚀 What do you need to get this position?

• Minimum 3+ years of marketing experience in software development companies (preferably on the international market)
• Broad experience in planning, implementing and running multichannel marketing campaigns.
• Familiarity with a broad spectrum of marketing and brand awareness activities (social media, ads, print marketing, newsletter, content marketing, event management, etc.).
• Resourcefulness – if necessary, you can replace your teammate and manage our Clutch profile, write engaging content, or coordinate a paid campaign on social media.
• Ability to conduct deep and effective research (market, competition, customers, etc.).
• Strong analytical skills and data-driven approach – you can comprehensively analyze the situation and draw smart conclusions.
• Familiarity with automation tools like Salesforce.
• Strong self-management and organizational skills (ability to own the whole project from the idea, through implementation to draw smart conclusions).
• Interest in marketing trends and new marketing models.
• Flexibility, openness, and a “can-do” attitude.
• Teamwork and strong communication skills (when dealing with people, you feel like a kid in a candy store!)
• Ability to give and receive feedback.
• Availability to meet with the team at one of the Boldare offices once per quarter.
• English at C1+ level
• Fluency in Polish (B2+ level) to easily communicate with colleagues.

🚀 Nice-to-have:

• Bachelor's degree in marketing or project management.
• Experience in building partnerships and marketing collaborations with other companies.
• Great if you are familiar with Account Based Management.

🚀 What is the coolest part of being a Marketing Specialist at Boldare?

• Freedom to create and implement the marketing vision. Your job will truly impact the brand and organization.
• Spreading wings in various areas – you are in charge of your development path. Choose and develop yourself in the selected way.
• Drawing from international trends and advice – we cooperate with international agencies and freelancers.
• Independence in ways of working, measures, and tools. You can recommend and implement your cool ideas.
• Collaborating with different roles and teams in the organization, like Public Relations, Sales, or Existing Business.
• Lack of boredom: we work in a truly variable environment!

🚀 What we offer:

• You will join the #BoldareTeam, which is a community of 200+ open-minded product builders, eager to share their knowledge and best practices.
• We work in a holacratic system, which means there are no managers in our team, and we organize our work by ourselves!
• Consistent growth and full control over your career path.
• Real impact on decisions made inside the organization (it’s not an empty offer, you’ve got it!)
• A lot of internal & external initiatives where developers share their knowledge and best practices (e.g., Tech Talks, Product Development Chapters, webinars, etc.)
• Great atmosphere and teamwork based on various ways of working face-to-face. How about workation or retreat in the mountains? Get to know more about our teamwork ideas here.
• Flexible working hours and the possibility of remote working – you can work wherever you like! But still, you can always use one of our offices in Cracow, Warsaw, Gliwice, Wroclaw, and spots in Hamburg or Amsterdam.
• Face-to-face meetings (at least once per quarter) and business trips to clients.
• Variety of working arrangements (e.g., employment contract/B2B contract).
• Professional development budget for every team.
• Benefits such as preferential terms of Multisport & Lux Med cards; a development budget for every team; team-building events; and an annual bonus – 20% of annual profit shared among all employees.

Sounds interesting?

Send us your application, we’re waiting for you! :)