Senior Email Marketing Specialist

Want to join one of the fastest growing marketplaces in the world?

You’re in the right place. Headquartered in Poland, Booksy connects over 100K beauty pros to 25+M customers around the globe.🌍

Our mission is simple. We want to connect beauty pros to the tools that they need to manage and grow their businesses, while simplifying the booking process for customers. This results in over 150 million appointments powered by Booksy every single year. Currently we have offices in Poland, Spain, France, the US, and the UK. And we’re only getting started. 🚀

Our marketing organization is a friendly, collaborative team that values community {let’s do it together}, independence {be yourself}, and the unique journey of each individual {let us take you where you want to go}.

Perks include:

• remote work, 🖥️
• dog friendly office spaces, 🐶
• bosses that “get it”, 🧑‍💼
• career development opportunities bound only by your own determination. 🕺

Currently we’re looking for a Senior Email Marketing Specialist to help us take our communication strategies to new heights. If you have experience managing omni-channel campaigns, testing new ideas, and just can’t keep yourself away from the data, keep reading.

What you’ll do:

• Bring expertise and fresh perspective to help us establish result-based communication strategies at Booksy through our email, push, in-app and SMS channels.
• Manage the tactical execution of Booksy’s omni-channel communication campaigns including content review, template creation, sendout, and analysis.
• Develop an agile framework for testing new strategies to improve the results of Booksy’s e-mail campaigns - both for blast campaigns, as well as trigger based journeys.
• Work with regional marketing teams to execute on campaigns that support their local go-to-market strategies.
• Monitor campaign performance against key KPIs and leverage results to establish best practices for Booksy’s e-mail, SMS, and push marketing programs.
• Support regional teams in achieving their current acquisition targets.
• Support the product marketing team in optimizing conversion rates through all stages of the funnel.
• Stay on top of industry trends to ensure Booksy’s communication strategies remain relevant and effective.
• Work across teams to ensure that campaigns are executed efficiently, produce valuable insights, and are delivering meaningful impact.
• Contribute to quarterly planning of eCRM marketing activity roadmap.

Desired skills and experience:

• At least three years of experience in email marketing.
• Experience with direct response marketing and a proven ability to drive towards results.
• Proven track record of demonstrating the impact of your campaigns on conversion, retention, and revenue metrics.
• A background in beauty, technology, or even both.
• Hands-on experience with state of art email marketing tools including the use of automated audience segmentation interfaces.
• Data-driven professional with a good feel for numbers and the ability to act based on insights.
• Ability to adopt new technologies and programs quickly.
• Fluent English speaker with strong communication skills. Proficiency in Spanish or French is also a plus.
• Some creative experience either in the form of copywriting or graphic design.
• Team player with excellent organizational and process management skills.
• Fast learner with natural curiosity and drive to deliver business impact.

What we offer:

• Contract type tailored to your needs & flexible working hours.
• Fully remote or on-site work opportunities & dog-friendly offices (Warsaw, Bielsko-Biała).
• Values-driven culture, friendly and supportive Team.
• Opportunity to learn and work on best in class eCRM tools.
• Unique experience and opportunity to develop in a multicultural environment - we have teams in 5+ countries, including the USA, Spain, and UK.
• Perks: Private Medical Care, Multisport cards, Life Insurance, free online English lessons, cafeteria platform & many many more 🙂

Interested? 👇

📧 Submit the recruiting form and tell us why you want to join us on this adventure.