Technical Content Writer

Your Responsibilities:

• Planning and creating English-language content focused on IT, cloud-native technologies, Kubernetes, DevOps, data protection, and cybersecurity.

• Producing a wide range of content formats: blog posts, deep-dive technical articles, social media content, video scripts, product and feature explainers, presentations, email campaigns, press releases, and competitive comparisons.

• Executing guest-blogging and external publishing initiatives with partners and industry outlets.

• Promoting content and increasing reach through owned channels (paid campaigns, email, social media) and external platforms.

• Optimizing all content for SEO and organic growth.

• Identifying, testing, and validating new channels for increasing organic and referral traffic.

• Working with personas, customer insights, KPIs, and PLG-oriented funnels.

• Analyzing performance of published content, continuously optimizing, and reporting results.

Requirements (Must Have):

• At least 3 years of experience in a similar role.

• Experience working in a product company, experience with B2B SaaS is a plus.

• Strong technical understanding and familiarity with cloud-native technologies, DevOps/SRE terminology, and cybersecurity concepts.

• Proven ability to write, edit, and optimize technical marketing content (IT, Kubernetes, cloud, DevOps, data protection, security).

• Advanced proficiency in English (C1/C2).

• Practical knowledge and experience with SEO and organic growth optimization.

• Ability to analyze metrics and qualitative data, and translate insights into actionable improvements

• Familiarity with analytics tools such as Google Analytics and Google Tag Manager.

• Understanding of content marketing’s role within a PLG (Product-Led Growth) model.

  
  

Nice to Have:

• Technical or IT-related education.

• Portfolio of cloud-native, DevOps, Kubernetes, or security-related content.

• Familiarity with DevOps tooling such as GitHub, Confluence, Jira

• Experience preparing or contributing to technical documentation.

• Ability to create clear PPT presentations and diagrams.

Tools You’ll Use:

• Microsoft 365,

• Google Analytics,

• Google Tag Manager,

• Ahrefs/SeoStation,

• Surfer SEO,

• Semrush,

• plus CloudCasa itself to understand and describe Kubernetes backup, disaster recovery, and data protection workflows.