Product Marketing Manager

Your future company

Product Marketing Manager is responsible for driving go-to-market strategies, developing clear product positioning, and executing successful product launches that resonate with target audiences. This role connects product development with customer engagement by translating technical features into customer-focused benefits. The ideal candidate is a strategic, customer-oriented marketer with strong communication skills and solid market awareness.

Requirements

• 3–7 years of experience in product marketing, brand management, or go-to-market roles (B2B or tech preferred)

• Strategic, customer-first mindset

• Proven experience in product launches, positioning, and messaging

• Strong understanding of market research, segmentation, and competitive analysis

• Excellent communication and storytelling skills

• Experience with marketing and analytics tools (e.g. Adobe, marketing automation, CRM, analytics platforms)

• Ability to collaborate cross-functionally and manage multiple projects

Responsibilities

• Understand customer needs, market trends, and competitive landscape

• Translate product features into clear user benefits in collaboration with product management

• Develop differentiated product positioning and messaging across marketing channels

• Plan and execute marketing campaigns with content and lead generation teams

• Adapt messaging for different segments and channels

• Support sales with relevant enablement materials

• Coordinate product launches and manage the content calendar

• Work with internal and external content creators and vendors

• Measure campaign performance and provide actionable insights

The offer

• Permanent employment contract providing long-term stability

• Stable and secure position in a growing, well-established organization

• Hybrid work model – 2 days per week in the office for better collaboration and flexibility

• Private medical care

• Multisport card 

• Holiday bonus