Content Specialist

70 - 90 PLNNetto za godzinę - B2B
Marketing

Content Specialist

Marketing
Baraniaka 88, Poznań

Espeo Software Sp. z o.o.

Pełny etat
B2B
Specjalista / Mid
Praca hybrydowa
70 - 90 PLN
Netto za godzinę - B2B

Opis stanowiska

We are a technology company that started its journey in 2008. Our main headquarters is located in the picturesque city of Poznań, nestled by the beautiful Malta lake. For more than 17 years, we have been assisting companies in developing and implementing innovative fintech solutions. Leveraging our expertise in areas such as blockchain, online payments, and more, our clients can invent and develop cutting-edge solutions and services that keep them at the forefront of innovation.



CONTENT SPECIALIST

B2B: PLN 70 - 90 / Hour

LOCATION: POZNAŃ, POLAND (hybrid)

START DATE: FROM APRIL

We work in a hybrid model, combining the flexibility of remote work with the value of in-office collaboration. This role involves a stronger on-site presence to support teamwork, communication, and close cooperation with stakeholders.


Key Services and Requirements: A Roadmap to Your Professional Success 🚀

We are looking for a proactive content professional ready to take ownership of our content engine, bring structure and consistency to the way we communicate, and raise the quality bar across all channels. Your role will be to build a structured, scalable content engine: establish standards, ensure consistency, and dramatically grow our organic reach across LinkedIn, YouTube, and the website.


Scope of services:

  • Manage the full content lifecycle - from research and creation through publication to repurposing within a multi-format strategy. Turn one core asset (article or video) into multiple outputs such as social posts, shorts, and website content

  • Create high-quality B2B tech content across formats: blog articles, LinkedIn posts, YouTube scripts, and case studies

  • Ensure discoverability of all materials by conducting keyword research, handling on-page optimization, and preparing meta descriptions

  • Plan and execute video repurposing - transform long-form recordings into clips, shorts, quotes, and other social media assets

  • Cooperate with clients to develop compelling case studies and convert them into engaging content

  • Publish and manage materials across WordPress, LinkedIn, and YouTube

  • Collaborate with subject matter experts as well as graphic and video teams, coordinating production and providing clear, actionable feedback.


Here’s a set of skills we require:

Content & Writing

  • Portfolio of B2B written content (tech preferred). Show us projects you owned and materials you created.

  • Demonstrated results - organic traffic growth, rankings, and clear performance metrics proving your effectiveness

  • Experience planning and executing multi-format content initiatives from idea to distribution

  • Minimum 2 years of experience in content creation or content management.

Industry Knowledge

  • Background in blockchain, web3, institutional IT, or the broader B2B technology sector.

  • Ability to quickly understand complex technical concepts and discuss them confidently with experts.

  • Experience conducting interviews with subject matter experts (SMEs)

Video Coordination

  • Experience coordinating video production, including scriptwriting, preparing briefs, and repurposing content across multiple formats.

Client & Stakeholder Management

  • Experience developing case studies in cooperation with clients, including gathering testimonials.

  • Confidence in coordinating activities between external partners and internal teams

Language

  • Professional proficiency in English at C1 level or higher (mandatory).

Design & Visual Sense

  • Ability to create simple supporting visuals (e.g., LinkedIn graphics, featured images, basic layouts).

  • Strong visual judgment and the ability to provide clear, constructive feedback to designers and video editors.

  • Experience preparing content reports or presentations (Figma, Google Slides, Illustrator, or similar).

Tools you’ll be working with

  • Content Management & Publishing: WordPress (publishing, basic editing, SEO on-page optimization), Google Docs/Slides (documentation, reports, presentations), Content scheduling tools (candidate can choose their preferred tool)

  • SEO & Analytics: Keyword research and content optimization tools,Google Search Console (basics)

  • Social Media & Video: LinkedIn (Company Page management, supporting personal profiles), YouTube Studio (publishing, basic optimization)

  • Design & Visual Tools: Figma, Canva, OR Adobe Illustrator (creating simple supporting graphics, but mostly giving feedback)

Nice to have

  • Advanced design skills (Adobe Illustrator or very strong Canva easily transferable to Figma)

  • HubSpot or similar marketing automation platforms, Video coordination/production tools 


Career Advancement at Your Fingertips: Explore Opportunities with Us 


By joining us you will get:

  • Flexible working hours and the possibility to work remotely

  • Private medical healthcare offered by Luxmed

  • Benefit System - MultiSport Card

  • Excellent conditions for skills development: (1) Possibility to upgrade your English for business needs due to working time (2) Internal Training (3) Lighting Talks regarding technology & development issues,

  • We support the development of your personal brand as an expert! You can create and publish articles, we support your participation in meetups and conferences  and we help you develop skills and implement your ideas,

  • An inspiring, modern workplace with a great atmosphere based on the nordic working culture,

Our main office in Poznan (Poland):

  • In-house gym,

  • Underground parking for bicycles, and scooters, including electric chargers,

  • Best-equipped kitchen - daily fresh fruit & vegetables, great coffee and a fantastic choice of tea, nuts & cereals,

  • Espeo Day: regular lunch or breakfast & office integration,

  • We are animal friendly!


Navigating the Hiring Process: What does the recruitment process for that position look like? 

  1. CV and portfolio screening

  2. HR interview (45 min) - motivation, expectations, culture fit.

  3. Meeting with Growth Manager (60–90 min, on-site).

  4. Reference check.

  5. Final conversation with CEO (15-30 min)


Wymagane umiejętności

LinkedIn (Company Page management)

Content scheduling tools

SEO on-page optimization

YouTube Studio

Keyword research tools

Wordpress

Znajomość języków

Angielski: C1

Mile widziane

Figma

Canva

Adobe Illustrator

Lokalizacja biura

Oferta dodana: 16.02.2026

Content Specialist

70 - 90 PLNNetto za godzinę - B2B
Podsumowanie oferty

Content Specialist

Baraniaka 88, Poznań
Espeo Software Sp. z o.o.
70 - 90 PLNNetto za godzinę - B2B
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