Creative Strategist

Company:

Foap, a dynamic and rapidly growing UGC/CGC platform that bridges the gap between a global community of 4.5 million creators and top-tier global brands, is currently seeking a talented, creative and innovative Creative Strategist to join our team.

We have been hand picked as Business Partners of the world’s biggest advertising platforms, Facebook, Instagram and TikTok to lead and drive innovation. Portfolio of our Clients hosts Fortune500 global lovemarks and regional independent challengers as well.

Something that you should know before applying is that everyone at Foap is a small entrepreneur with a growth-mindset, high responsibility in their area of expertise but also a strong team spirit. We daily challenge each other's thoughts, ideas and the status quo to not only become the best version of ourselves as professionals but also colleagues.

The role is "hybrid" to the extent that the applicant is located close to our offices in Warsaw, but can work remotely.

Role Overview:

The Creative Strategist will play a pivotal role in developing and implementing creative strategies that enhance our Client’s brand recognition and engagement across all social media platforms. A key focus of this role will be to strategically integrate User-Generated Content (UGC) into brand advertisements, without compromising brand equity. The successful candidate will be adept at crafting compelling social media creative ad copy, creating engaging storyboards and designing creative strategies that engage, inspire, and resonate with our clients' diverse global audiences. This is a leadership role.

Responsibilities:

1. Develop and implement comprehensive creative strategies that align with our clients' brand identities and marketing goals.
2. Strategically integrate User-Generated Content into brand advertisements while maintaining brand integrity and equity.
3. Write compelling, engaging, and high-converting ad copy for various social media platforms.
4. Conceptualize and create engaging storyboards for ad campaigns.
5. Collaborate closely with cross-functional teams to ensure the delivery of high-performing creative assets.
6. Analyse and interpret campaign performance data to provide insights and recommendations for optimization.
7. Stay abreast of latest industry trends and technological advancements to ensure our creative strategies remain innovative and competitive.

Qualifications:

1. Bachelor’s degree in Marketing, Advertising, Communications, Design or a related field.
2. Proven 5 years experience in a similar role within a fast-paced, creative environment.
3. Exceptional English speaking and writing skills with a knack for crafting compelling ad copy.
4. Strong understanding of social media platforms, their respective best practices and newest global trends
5. Understanding of cross-categorial insights, especially related to Gen-Z
6. Proven track record working with top brands on minimum regional level
7. Demonstrated ability in conceptualising and creating engaging storyboards.
8. Ability to analyse and interpret marketing data to inform strategy development.
9. Proven track record in managing UGC and maintaining brand equity.
10. Proficiency in the latest digital and social media tech and communication trends.
11. Excellent interpersonal skills and a collaborative mindset.

Benefits:

• We are excited to be a part of the creative content revolution - bringing brave ideas empowers us!
• We love to see people thrive! You'll have the resources to own and shape things from day one.
• Work closely with the leadership team
• We’re fast - quickly measure and learn the impact of your work
• We break things - we embrace making mistakes and learning from them
• Grow - we want to grow fast, and you’re the expert. Help us shape our growth and take leadership
• Flexibility - everyone has their own highly productive times - you have found your sweet spot? Perfect, we look at the output and not at what time it was produced.
• Hybrid - we enjoy whiteboard sessions, but know how to be efficient with remote working
• Competitive startup package

At Foap, we believe in the power of creativity and the limitless potential of the global creative community. If you are an innovative creative, strategic thinker with a passion for bridging the gap between creators and brands, we would love to hear from you.

This is important to us: Foap is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

How to Apply:

Please submit your resume, portfolio of previous work and a brief cover letter outlining your experience and why you believe you would be a great fit for our team.