We seek an experienced Head of Marketing to lead our marketing team to new heights. The ideal candidate will have a passion for video games and be able to merge this passion with effective marketing strategies to attract and retain customers.
Responsibilities:
- Develop and execute a comprehensive marketing strategy across digital, social, and traditional media channels.
- Manage the marketing budget, ensuring efficient spending and maximising return on investment.
- Lead multi-channel advertising campaigns, including PPC, affiliate, SEO, email marketing, and influencer collaborations.
- Collaborate with product teams to align marketing efforts with product launches and promotions.
- Analyse market trends and customer insights to refine marketing strategies and product offerings.
- Supervise and expand the marketing team, fostering a creative and productive environment.
- Engage with the gaming community through events, forums, and social media to build brand loyalty and gather feedback.
- Oversee content creation, including promotional materials, blog posts, and video content, to enhance brand visibility and engagement.
Requirements:
- Minimum 5 years of experience in marketing with at least 3 years of experience in a managerial position, preferably in the e-commerce or gaming industry.
- At least 2 years of experience in e-commerce; additional gaming industry expertise would also be an advantage.
- Proven track record of successful marketing campaigns and initiatives.
- Proficiency in analytics tools and data-driven decision-making.
- Strong leadership, ownership and team management skills.
- Fluent in English, both written and spoken.
We offer:
- Competitive salary.
- Flexible working hours and 100% remote, asynchronous work.
- Opportunities for professional development and education.
- An exciting career path, dependent on experience and skills.
- Unique knowledge in the field of e-commerce and gaming.
- An opportunity to build project structures from scratch, created by professionals with over 10 years of experience in the e-commerce and gaming industry.
- Discounts on purchases from our platform (games or Xbox, PSN, iTunes, Netflix, Empik, Zalando, Amazon, etc.).