Demand Generation Specialist

About the role:

As a Demand Generation Specialist, you will develop and execute integrated demand generation strategies and campaigns to generate high-quality leads and expand our customer base. You will craft targeted marketing programs to engage and nurture prospects throughout the buyer's journey, ultimately driving conversion and revenue growth.

In this position, you will:

• Develop and execute integrated campaigns targeting developers, including email marketing, content marketing, webinars, social media, paid advertising, and more
• Build out email campaigns by different segments to engage prospects, build relationships, and move leads through the funnel
• Effectively and consistently communicate campaign plans, programs, and results with stakeholders at all levels across the organization
• Partner closely with sales, marketing, operations, and data to develop a coordinated strategy and campaign execution for both inbound and outbound lead generation
• Stay up to date with industry trends, competitor activities, and emerging technologies in the developer ecosystem
• Leverage market research to identify new demand-generation opportunities

Skills and Experience needed:

• Proven track record in metrics such as ROAS and ROI
• Proficiency in Salesforce, HubSpot, or like products
• Demonstrated ability to create engaging content targeting developers
• Experience developing and executing successful demand-generation campaigns
• Analytical mindset to interpret data, identify trends, and make data-driven decisions
• Knowledge of the US market would be a plus

What we Offer 

• Unlimited PTO, and Paid Sick Leave
• Competitive salary based on skills, qualifications, and geographic location.
• Competitive benefits package, including a $500 work-from-home stipend