Marketing Automation Specialist - Fluent English

As a new Automation Marketing Specialist at It's Personal, you'll enjoy numerous business challenges and diverse tasks. The main responsibilities will involve ongoing newsletter campaign planning, building and scheduling, and creating complex automations using email, push and SMS channels, as well as managing product recommendations on the website for our clients - mission driven DTC brands.

We work with brands from the UK, USA & Europe, so communication preparation takes place in various languages (with native speaker support, of course).

You'll be collaborating with teams including Performance Marketing, Developers, Online Content Team, and various e-commerce tool providers.

We're a boutique agency with big ambitions, seeking someone who will thrive in a fast paced environment while nurturing our culture based on kindness, support and business being a force for good.

In this position, you'll be responsible for:

• Creating and implementing comprehensive and advanced newsletter campaigns and marketing automation (including A/B testing, analytics, optimisation and development across all communication channels: email, push, SMS)
• Managing dynamic content on shop websites (recommendations, pop-ups, forms)
• Managing dynamic content in email/push campaigns
• Analytics and monitoring of campaign effectiveness
• Implementing new solutions and integrations with the marketing automation system
• Supporting international markets in marketing automation activities
• Analysing user behaviour and needs
• Maintaining user database hygiene
• Supporting team members in transaction-related communication activities (email, SMS)
• Supporting team members in loyalty programme communication activities (email, SMS, push)
• Collaborating with and supporting key departments in the company

You're the candidate we're looking for if you:

• Have at least 2 years of experience in marketing automation, preferably in e-commerce
• Are proficient in at least one marketing automation tool (preferably Klaviyo)
• Have excellent knowledge of marketing automation campaign preparation techniques
• Understand marketing automation processes
• Can analyse data and prepare comprehensive reports
• Have very good English language skills
• Possess excellent work organisation
• Can work in a team
• Show initiative and have a proactive attitude
• Are creative/think "out of the box"
• Pay attention to detail
• Enjoy challenges and are development-oriented

Bonus points for:

• Ability to use AI in daily work
• Knowledge of additional European languages
• Knowledge of HTML/CSS/JS
• Advanced knowledge of Microsoft Excel
• Knowledge of Google Analytics 4
• Knowledge of Shopify

We offer:

• Remuneration of 8,000.00 - 15,000.00 PLN net invoice under B2B contract terms
• Fully remote work (excluding team integration meetings ) and flexible working hours
• Complete training cycle for project implementation and specifics
• Professional development opportunities in a super supportive team and an ambitious, fast growing business
• Opportunity to gain and expand knowledge in many aspects of e-commerce and omnichannel
• Work in a professional, international and well-coordinated team
• B2B contract