Performance Marketing Specialist

We're looking for a skilled and meticulous Performance Marketing Specialist to plan, execute, and optimize eCommerce campaigns across all of our markets. If you have a strategic mindset, hands-on experience with Google tools, and a drive for measurable results, we’d love to meet you!.

Responsibilities:

• Develop, launch, and optimize Google Ads campaigns for B2B eCommerce brands in Poland and across European markets.
• Manage and allocate advertising budgets efficiently to maximize ROAS and meet sales targets.
• Set up, monitor, and continuously improve campaigns based on data-driven insights (e.g., conversion rates, CPC, CPA, ROAS).
• Create campaign reports, performance dashboards, and actionable insights for management. Collaborate with the sales and product teams to align marketing activities with business goals.
• Identify new tools, tactics, and opportunities to boost campaign performance. Stay updated on trends in paid search advertising, e-commerce marketing, and digital analytics to maintain a competitive edge.

Requirements:

• Minimum 3 years of experience in running and optimizing Google Ads performance campaigns for e-commerce, including international campaigns
• Proven ability to independently plan, execute, and optimize campaigns with significant budgets (€10k+ monthly).
• Practical knowledge of tools such as Google Ads, Google Merchant Center, Looker Studio, Google Tag Manager, and Google Analytics 4 - ability to troubleshoot and optimize based on real-time data.
• Solid understanding of attribution models, conversion windows, and the customer journey in eCommerce.
• Experience preparing and presenting clear performance reports and actionable recommendations to stakeholders (knowledge and skills in web analytics welcome)
• Fluency in Polish and confidence in English (C1)
• Excellent organization skills: able to manage multiple campaigns and deadlines without micromanagement.
• Proactive attitude: a self-starter who looks for solutions, proposes new ideas, and constantly seeks performance improvements.

Benefits:

• Top-notch HQ – 1250 square meters filled with tech and goodies. All in a great location, close to the city center and with access to free parking spaces
• Remote-friendly workplace  – hybrid or remote model of work (depending on your location) and all the resources you need to set up your home office
• The best possible tools – easy access to the latest technology, our own apps, a Macbook, and industry-standard software
• Health & Wellness  – private healthcare, life insurance, mental health support, and a subsidized MultiSport card
• Fair compensation – performance-based pay raises and bonuses for employee referrals
• Career development – internal workshops, training sessions, and your own personal learning budget
• Work from the places you love most – possibility to work remotely from anywhere in the world for up to 90 days a year****
• Vacation & time off – 26 paid vacation days and 1 extra Better Future Day for actively making our world a better place