Digital Marketing Executive

🌏 We are looking for a versatile Digital Marketing Executive to support the execution of our digital marketing strategy across key channels. This role suits someone with a broad digital marketing background, who can own and coordinate Paid Advertising and SEO initiatives, while flexibly supporting website, CRM and other marketing activities.

You will act as a key link between business needs, digital strategy, internal teams and external partners. While Paid Ads and SEO are important focus areas, this role is primarily about coordination, communication and alignment, rather than day-to-day technical execution.

📍Key responsibilities:

Digital Strategy & Coordination

• Support the execution of the digital marketing strategy and translate business needs into digital initiatives.

• Coordinate campaigns, priorities and stakeholders across teams.

Paid Advertising (Ownership & Coordination)

• Own Paid Ads budgets and ensure alignment with business goals.

• Define campaign ideas, priorities and execution approaches to deliver KPIs within the available budget, in close collaboration with the business and supported by internal experts.

• Lead and coordinate Paid Ads activities across various channels with internal experts and external agencies.

• Translate market needs into digital strategy, brief partners and coordinate asset creation.

• Frequently create or adapt ad copy independently.

• Oversee performance and tracking (UTMs, integrations) and support optimisation decisions.

SEO (Strategic Oversight)

• Coordinate the execution of the SEO strategy together with SEO experts.

• Maintain a high-level view of the website from an SEO perspective and ensure alignment with business priorities.

• Coordinate SEO initiatives across content and technical teams.

Website, CRM & Reporting

• Work with HubSpot to support campaign execution, tracking and reporting.

• Support website- and CRM-related marketing initiatives.

• Prepare clear reports and organise data using HubSpot, GA4 and spreadsheets.

Collaboration

• Build strong relationships with internal teams and external partners.

• Ensure clear communication, alignment and smooth cooperation.

📄 Requirements:

• Broad experience in digital marketing with basic knowledge of Paid Ads and SEO.

• Experience working with HubSpot and CRM fundamentals.

• Excellent communication and organisational skills.

• Strong collaboration mindset and flexibility.

• Fluent English (C1+).

• Very good command of Google Sheets / Excel.

• Familiarity with GA4 and campaign tracking.

• Strong organisational and project coordination skills.

• A proactive, self-sufficient mindset – fast learner, resourceful, and comfortable taking initiative.

• Interest in AI-powered tools for ad copywriting, automated bid optimisation, or SEO content creation.

🤩 Benefits:

• Contract Enhancements: earn between 7700 to 11000 PLN on a B2B contract or between 6400 to 9200 PLN gross under the Contract of Employment.

• Enjoy Work-Life Balance: Embrace a fully remote and flexible work environment.

• Explore the World: Avail annual 'Work with Us, Travel with Us' vouchers.

• Grow Your Skills: Access to English language classes along with a dedicated team development fund.

• Stay Healthy: Benefit from co-financed life and medical insurance, access sports facilities and receive professional mental health support whenever needed.

• Take Time Off: Get 24 days off break with B2B contracts.

• Share hospitality: Take 2 extra days off (annually) for CSR activities.

• Join Celebrations: Participate in company retreats, events, and wedding & baby packs, benefit from our employee referral program.

• Transparent Culture: Experience a flat hierarchy and open communication channels for transparency.

🖥️ Recruitment process:

• Intro call with the Recruiter (up to 40 minutes).

• Home assignment.

• Role fit interview with Hiring Manager (60 minutes).

• Meeting with the Marketing Manager and Team Leader (up to 30 minutes).

📩 Ready to join us?

Apply now and be part of a company that’s transforming the hospitality industry!