Mid Performace Marketing Specialist

Robotec.ai is a software company that develops hi-tech solutions for robotics. We help our customers build state-of-the-art robotic simulations and testing tools to ensure their machines work safely and efficiently. We believe that human - centered robotics and open source are the future of sustainable growth. 

Currently we are looking for a talented Mid Performance Marketing Specialist to join our Marketing Team. 

What You Will Do: 

• Optimize and manage end-to-end lead generation campaigns, including lead sourcing, scoring, and transferring qualified leads to potential clients. 

• Lead and oversee B2B lead acquisition through cold outreach and paid advertising channels. 

• Monitor, analyze, and optimize key performance indicators of ongoing campaigns to maximize effectiveness. 

• Experiment with new ad formats and targeting strategies to identify growth opportunities. 

• Collaborate closely with the creative team to develop compelling and high-performing marketing materials. 

• Prepare regular campaign performance reports and provide actionable insights to stakeholders. 

• Stay informed about emerging digital marketing trends and integrate innovative solutions where applicable. 

Requirements

• 3 to 5 years of experience in performance marketing, preferably within the IT sector. 

• Proven hands-on experience with LinkedIn Helper, Sales Navigator, LinkedIn Ads (nice to have: Meta Ads, and Google Ads). 

• Strong analytical capabilities with the ability to interpret complex data and make data-driven decisions. 

• Familiarity with process automation tools and platforms. 

• Ability to assess the effectiveness of advertising creatives objectively. 

• Fluency in both Polish and English (C1 level). 

• Technical aptitude and a genuine interest in robotics. 

Benefits

What We Offer: 

• Opportunity to work alongside leading experts in the field of robotics. 

• Competitive remuneration, offered via B2B or mandate contract. 

• Comfortable office space located in Hala Koszyki, Warsaw. 

• Private healthcare and sports card.

• Flexible working hours with hybrid (remote and office) working options. 

• Supportive, friendly, and collaborative team environment.