Product Marketing & Growth Expert (GTM)

We’re looking for someone who can help our products win the market. This role is for a person who can define positioning, build growth strategies from scratch, run experiments, and take full ownership of outcomes, from insight to execution. You’ll join Synergy Codes’ marketing team, working alongside talented professionals with broad expertise. 

You will initially focus on three products from Synergy Codes’ portfolio: 

• Workflow Builder — a front-end layer workflow editor UI for automation platforms 

• Overflow — a library of interactive components built on top of React Flow 

• ngDiagram — a developer library for advanced diagramming in Angular 

  
  

Each product is at a different stage of maturity, but all demonstrate market potential, with early traction signals and significant room for growth. 

This role at Synergy Codes 

This position combines product marketing, growth, and community-led marketing. You will own the go-to-market strategy and growth initiatives end-to-end. You will not only develop standalone product brands but also position them as proof of expertise and accelerators for Synergy Codes’ consulting and development services. 

Responsibilities: 

• Define positioning, messaging, and value proposition 

• Design and execute go-to-market strategies 

• Build marketing funnels from scratch 

• Run and optimize experiments across: 

1. paid channels 

2. organic channels 

3. outbound 

4. community 

5. Create marketing assets and content: 

6. articles, case studies, landing pages 

7. email campaigns 

8. sales enablement materials 

9. video concepts and scripts 

• Develop and execute SEO and content strategies 

• Plan and coordinate PR activities, including media opportunities, product mentiones, and thought leadership 

• Analyze performance data and optimize conversion 

• Collaborate with engineering teams on demos, documentation and GitHub presence 

• Develop community-led growth initiatives (developer communities, forums and conference presence) and coordinate meetups with our partners 

• The success in this role is defined by the KPIs growth in improved activation, community traction and qualified leads. 

Who we’re looking for 

We’re looking for someone with a strong growth mindset who can combine strategy with hands-on execution (a T-shaped profile). Leveraging AI in marketing — from prompting to automation and agent workflows — to shorten time-to-results will be a key success factor in this role. 

Must have: 

• 4+ years of experience in B2B/SaaS product marketing or growth marketing for technology products  

• Proven track record in building GTM strategies for new products or startups 

• Practical experience with SEO, content strategy, or digital PR 

• Excellent English (C1 or higher) — we operate globally 

Experience with: 

• content marketing 

• performance or growth experimentation 

• landing page and funnel creation 

• marketing analytics and decision-making 

Nice to have: 

• Experience with community-led growth 

• Marketing to developers or SaaS/B2B tech audiences 

• Familiarity with front-end ecosystems (Angular, React, etc.) 

• Experience with tools like Webflow and automation platforms 

What we offer  

• A high-autonomy role with full ownership of marketing from day one  

• Collaboration with the founders and team on products aligned with global technology trends 

• Budget for marketing initiatives 

• Remote-first and async-friendly culture, plus a friendly office atmosphere at our Wrocław headquarters if you enjoy working on-site. 

• Flexible employment model (B2B or employment contract)  

This is a high-impact role where you will shape how our products are positioned globally and directly influence their commercial success.