Company Overview:
Every day SALESmanago helps hundreds of the world’s most recognizable brands, such as Starbucks, BMW, Crocs, New Balance, and Victoria’s Secret, as well as many smaller organizations to connect with their customers. Our leading Customer Engagement Platform is used by 2000+ midmarket and enterprise clients in more than 50 countries, helping people all over the world to benefit from a better, more personal consumer experience.
Based in Kraków, Poland, but expanding rapidly internationally - SALESmanago employs over 350 highly talented marketing, sales, consulting, data science, and R&D professionals. Our Company is growing revenue at 40% annually and is the European technology leader in digital customer engagement.
Job Overview:
We are seeking a skilled Marketing Content Production Manager to join our marketing team. The main responsibility of this role will be to support the creation and management of content and copy for four key areas: Marketing Campaigns, Product Marketing content, Partner Marketing content, and Sales Enablement content.
The successful candidate supports marketing and sales functions by producing content across multiple formats, including; recorded video/audio materials (webinars, podcasts, in-product images/video), presentations/slides copy (Sales decks, speaker decks, case studies), and campaign copy (blogs, ebooks, landing pages copy).
The ideal candidate will be a creative thinker with a passion for marketing and communications, and a strong ability to write persuasive and engaging content that aligns with our overall marketing strategy.
Responsibilities:
- Create marketing copy and content that generates interest for our product, including blog posts, social media content, email marketing campaigns and videos.
- Develop product marketing content that highlights the unique features and benefits of our product, including product descriptions, case studies, product walkthroughs, sales assets, and webinar decks.
- Produce partner content that supports our partnerships channel, including co-branded content, webinar decs, social media campaigns, and video content.
- Create sales enablement copy that supports our sales team needs and impacts their efforts to engage prospects and customers, including sales presentations, case studies, competitor analysis.
- Collaborate with other members of the marketing team to ensure all content and copy is aligned with our overall marketing strategy and messaging.
- Conduct research and stay up-to-date with industry trends to ensure all content is relevant and impactful.
Requirements:
- At least 2 years of experience in product marketing content creation, preferably in a B2B setting.
- A strong portfolio demonstrating your expertise in creating high-quality, engaging marketing copy and content for complex technical products.
- A minimum working knowledge and experience using video/audio editing tools.
- Excellent written and verbal communication skills, with a knack for storytelling and. distilling complex technical information into clear, compelling copy
- Familiarity with marketing automation tools and techniques.
- A passion for technology and an interest in staying up-to-date with the latest advancements in field armory products and related industries.
- C1/C2 level of English fluency, with excellent written and verbal communication skills in English.
- Marketing Automation industry knowledge would be an asset.
What We Offer:
- The opportunity to make a career in a fast-growing, international-expanding company.
- Ownership and accountability across a critical marketing / business function.
- Be part of a scaling journey €20m-€100m.
- Ability to work remotely or in our Krakow office.
- Opportunity to travel to Krakow if based remotely.
- Report to a UK based CMO.