Content Marketing Manager

We're goodylabs, a 50+ team of passionate UX/UI & engineering professionals on a mission to build beautiful and meaningful web and mobile applications for our clients across Europe.

Over the years, we’ve built an informal but professional culture where transparency, openness, and a collaborative spirit are highly valued. We're chilled and relaxed, but when it comes to UX checks and code reviews, we're brutally ruthless. Drop us a line if you want to join our #goodyteam.

We’re currently looking for a seasoned Content Marketing Manager. Are you a person who loves to create and manage content creatively and has an analytical mind? Are you a team player and someone willing to learn and share your knowledge with others? Can you translate your company's business ideas into effective marketing activities? Get in touch if you think you are a good fit for us.

    What will be your daily tasks:

• Marketing strategy: you will be actively involved in the development of a marketing and communications strategy that fits perfectly with our business objectives.
• Communication plan: based on the strategy developed, you will prepare the external and internal communication plan and then oversee its implementation, taking care of every detail.
• Content creation: your creativity will blossom when creating content - from social media posts to blogs, case studies to business presentations, reports, e-books, webinars and podcasts.
• Internal communications: you will also be responsible for preparing internal communications (Intranet, Slack, mailings), ensuring that the message is consistent and effective.
• Social media management: together we will ensure that our Facebook, LinkedIn, Instagram and X profiles engage our audiences, and you will be the main content creator.
• Analysis and optimisation: you will monitor the results of marketing activities, analyse data and implement optimisations that will deliver the best results.
• Budget management: we will ensure that every penny is well spent! You will plan and monitor the advertising budget, manage billing and optimise costs.
• Project coordination: you will successfully manage the work of subcontractors using project management tools, setting priorities and ensuring timeliness.

What you'll get:

• 7 000–12 000 PLN Before Tax (Business Contract)
• hybrid work – during the 3-month probation period, we would like you to be in the office at least two/three times a week, as we want you to get to know us. After this period, the number of days in the office may be reduced.
• flexible working hours – you can start between 7 A.M and 11 A.M If you need to attend a doctor’s appointment, visit a mechanic, or go to your child’s performance during working hours, you have the flexibility to do so.
• 100% covered sports card and medical care after a 3-month trial period
• a friendly working environment and support and assistance from the entire #goodyteam - our motto is people first then employees.
• pet-friendly office space
• company events

What we need:

• you have 3–5 years of experience in content creation and management - you understand how good content works to attract attention and build engagement
• perfect command of Polish and English is essential - you will be working in an international environment and external communication is mainly in English
• your communication skills allow you to collaborate with different teams, and you deliver each project with attention to detail
• you have a creative and innovative way of thinking that combines with practical organisational skills
• you manage multiple priorities with ease and are able to find your way in a dynamic working environment
• you are able to plan your work effectively and complete projects from start to finish

What will be an added advantage:

• experience in creating and implementing communication strategies
• knowledge of SEO, SEM and search engine optimisation of content
• knowledge of the IT and software house industry
• use of artificial intelligence-based tools (e.g. for data analysis, marketing automation, content generation) to streamline processes and optimise performance
• ability to manage advertising campaigns on Google Ads, Meta (Facebook, Instagram) and other platforms
• experience in organising marketing events - conferences, trade shows, business meetings
• ability to manage advertising budgets and estimate costs of activities
• We don't like long interviews and protracted recruitment processes. Therefore, please send us either your CV or a link to your profile on LinkedIn (just make sure you have filled in all the key information in your profile)

What does our recruitment process look like?

• Send us your application (CV or a link to your profile on LinkedIn) – if we think we might be a good match, we’ll invite you to an interview.
• Interview (online or offline) we would like to know a bit more about you and your expectations. We’re ready to answer all your questions.
• Recruitment task - a case usually takes up to 3–4 hours. It's your chance to show off your skills.
• The final decision from both parties.

Like it already? Great! We’re looking forward to receiving your application.

If you want to learn more, we invite you to visit the https://goodylabs.com/join-us.

Feel free to get in touch with Tomasz Mazurek or Patrycja Wrześniewska on LinkedIn.