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🤓 Regional IDT Marketing Business Analyst

Undisclosed salary

🌍 British American Tobacco | Krakowiaków 48, Warszawa


#CampaignManagement, #eCommerce, #Analyst

British American Tobacco

We are currently looking for an experienced Information & Digital Marketing Technology Analyst in order to drive business value through the implementation and use of digital technologies including but not limited to: Route to Market, Trade Marketing and Distribution, Digital marketing (SEO, customer segmentation, paid search, social media, paid media, email marketing, lead generation, database management, website optimization) , eCommerce, CRM, Campaign Management, Social and Analytics.

The individual must have extensive experience in digital environments implementation including B2C and B2B initiatives while working effectively within a high performing and diverse team, at the intersection between Technology and Marketing.
The Role:

The Marketing Technology Analyst will be the key Information and Digital Technology resource responsible to understand business requirements & processes, identify technology and/or process opportunities, working with business & IT managers to develop, implement and maintain solutions which deliver business value within agreed timelines and budget.
Experience, Skills, & Capabilities: