CRO Team Leader
Marketing

CRO Team Leader

Rodzaj pracy
Pełny etat
Doświadczenie
Specjalista/Mid
Forma zatrudnienia
B2B
Tryb pracy
Praca w pełni zdalna

Wymagane umiejętności

Opis stanowiska

Rekrutacja zdalna
About Ladder
 
We’re specialists in Growth Marketing, experts at unlocking the power of data and making the best decisions to reach our clients’ growth goals. Through our data-driven testing process, we unlock the true growth potential of our clients all over the world. 
 
Our client portfolio is diverse. We've worked with emerging startups to SMEs, scale ups to Fortune500 companies including some big names such as Nestle, Booking.com and Facebook to name a few. Our clients span business models from B2B to E-commerce, Mobile Apps to SaaS, as well as industry sectors including FinTech, consumer products, business intelligence, and more. Join our distributed team based in Wrocław, London, Austin and NYC to gain unrivalled experience within our world renowned agency. 

WHO ARE WE ON THE LOOKOUT FOR?


As a CRO (Conversion Rate Optimisation) Team Lead you’ll be responsible for leading the optimization hub inside Ladder. We improve online experiences with a user-centric approach, therefore we prioritize qualitative data. 

Your main mission will be: Leading efforts for CRO clients at Ladder according to our internal CRO playbook, project management (we use external services providers as well), conducting CRO sales audits for prospecting clients. You'll be responsible for leading the CRO experimentation across our client's portolio as well growing the team in the future. 

To support your development, we have an in-depth training plan you’re jumping in from day one, so you’ll learn a lot in the first months. One of our key values is to be persistently helpful so you will be supported by your team every step of the way.

You’ll do great if you combine the following experience and attributes:


  • At least 3-year experience with digital marketing
  • Fluent English, both speaking and writing- all conversations within Ladder and with our clients are in English
  • You know what Google Optimize or VWO is and how it's used to drive business decisions with split testing
  • Comfortable with data analysis (and basic statistics) using Excel and learning new technology. Google Data Studio experience is a plus
  • Google Analytics expert - getting insights from data in GA is a key skill for this role
  • Interested in mapping and optimizing User Journey and funnel building
  • Comfortable in client facing situations
  • Experience conducting trainings and workshops is a big plus
  • Capacity for critical thinking and employing strategy to hit business goals
  • Certifications via online or in-person digital marketing courses are a plus.

Who works at Ladder:


No two people we’ve hired at Ladder are alike. It is our shared values and passion for learning that bring us together. Our different backgrounds and experiences help us learn from each other and achieve our mission. We endeavor to make working at Ladder accessible to anyone with the right talent and drive. We look for people who are interested in technology, with a passion for learning and the determination to work on tough challenges. We don’t need (or want) micromanagement, we know what we’re doing and we exchange that knowledge to better one another.

Our core values are:
 
1. Team first
2. Default to transparency
3. Be persistently helpful
4. We learn from our mistakes


Perks that will come with your role at Ladder:

  • Working with world-class companies on big budgets,
  • Collaborating with amazing specialists in digital marketing,
  • Salary 6400 to 8700 PLN (net on B2B or gross on Umowa Zlecenie),
  • Flexible working hours 
  • Possible fully remote work, but if you're located in Wrocław you'll have a desk in our new office in the city's prime location (Concordia Hub on Wyspa Słodowa),
  • Company MacBook,
  • Access to Conversion XL Courses, Company Library + book budget,
  • Medicover + Multisport.

Do you speak our language? Send your application over (in English) and we’ll walk you through the recruitment process. We can’t wait to meet you!