🤓 Content Marketing Specialist

5 000 - 7 000 PLN brutto

🌍 Miquido | Zabłocie 43A, Kraków

• designing and implementing a content marketing strategy to align to broader business goals
• creating content campaigns to drive consistent, relevant traffic and leads
• writing SEO-optimised content in multiple formats (including opinion blog articles, website content, press releases, whitepapers)
• managing external content pieces like articles by tech journalists, external writers, developers, etc.
• managing content distribution tools
• measuring, analysing and reporting on content marketing performance
• creating and implementing growth hacking experiments
• working alongside other marketers and external agencies to distribute content and promote events
• cooperating with a native proofreader and SEO experts

• 2+ experience in content creation, preferably in a software company
• experience in lead generation through content marketing
• knowledge of SEO practices
• exceptional written and spoken English
• knowledge of the technology sector
• knowledge of tools, including BuzzSumo, Google Analytics, Ahrefs, WordPress, Whitepress
• outstanding ability to think creatively and strategically
• can-do attitude
• problem-solving skills
  
  

• Master's or Bachelor's degree (preferred: English, marketing, PR, communications)
• experience in product marketing and/or service marketing
• a personal network of PR contacts
  
  

• 6,000 – 8,400 PLN net b2b or 5,000 – 7,000 gross job contract
• training budget of 3000 PLN per year + 5 extra training days off
• flexible working hours and the possibility to work remotely from time to time
• free in-office English lessons
• private health insurance, MyBenefit platform, subsidized MultiSport Card and other goodies
• chillout space: arcade, table soccer, ping-pong, billiard, Xbox & PS4 Pro consoles