Growth Marketing Manager/T-Shaped Marketing Expert

Are you a dynamic T-Shaped marketer with a passion for e-commerce, a flair for paid advertising, a knack for SEO and creating SEO-friendly content, and a love for conversion optimization? If so, we have an exciting opportunity for you!

At DataFeedWatch, we are on a mission to revolutionize the e-commerce industry. Our cutting-edge solution is making waves in the world of Shopping Cart marketplaces like Shopify App Store, Magento, WooCommerce, and more. As a T-Shaped Marketing Expert in our Shopping Carts team, you'll play a crucial role in improving our App's visibility and driving growth.

If you are passionate about marketing, learning new tools and want to gain experience in the e-Commerce SaaS environment, this is an ideal opportunity to develop.

Key Responsibilities:

• Conversion optimization: Create, manage, and optimize listings and customer journeys to increase visibility and attract more customers from shopping carts. Implement A/B testing strategies to optimize conversion rates across various platforms. Continuously analyse user behaviour and data to identify opportunities for improvement and implement data-driven changes.
• Campaign Excellence: Develop detailed campaign project plans, including goals, messaging, calls to action, distribution channels, and success metrics. Monitor campaign performance and adjust strategies to maximize ROI.
• Analytics: Utilize analytics tools to gather insights and make informed decisions. Develop and maintain reports to track key performance indicators and provide regular updates to the team.
• Partnership Growth: Identify and establish strategic partnerships to expand our reach and customer base. Collaborate with partners to create mutually beneficial marketing initiatives.
• Content Production: Develop engaging and conversion-focused content, including landing pages, email campaigns, and ad copy. Ensure content is aligned with our brand and resonates with our target audience.
• Cross-functional Collaboration: Work closely with cross-functional teams, including marketing, product, and design, to align strategies and achieve common goals. Foster a collaborative work environment and share insights and best practices.
• Strategic Planning: Develop joint marketing plans based on market trends and customer needs. Identify long-term growth opportunities and create actionable plans to achieve them.
• Innovation: Troubleshoot inefficient workflows, brainstorm solutions, and stay updated on e-commerce industry trends.

Requirements:

• Expertise: Minimum of 5 years of relevant experience in a similar position, with a proven track record of driving conversion and growth.
• E-commerce: Practical knowledge of the e-commerce landscape, including industry trends and best practices.
• Digital Advertising: Proficiency in Google Ads and other relevant advertising platforms.
• Conversion Optimization: Strong expertise in A/B testing and optimization techniques to improve conversion rates.
• Growth Mindset: Experience in growth-hacking strategies to drive rapid and sustainable business growth.
• Communication: Excellent written and verbal communication skills in English, with the ability to articulate ideas and strategies effectively.
• Collaborative: Ability to work seamlessly within a team and collaborate effectively with cross-functional teams to achieve shared goals.
• Organization: Highly organized, detail-oriented, and capable of planning and executing projects without missing a beat.
• Creativity: Possess a dynamic, creative, and entrepreneurial mindset to develop innovative marketing strategies.
• Curiosity: A strong desire to learn and stay up-to-date with the latest industry trends and technologies.
• Experience in Partnership Marketing or B2B SaaS product promotion is a plus.

Why Join Us:

Growth: Be part of a dynamic team in the booming e-commerce SaaS industry.

Ownership: Take charge of marketing projects that make a real impact.

Innovation: Continuously learn and adapt in a fast-paced environment.

Collaboration: Work with cross-functional teams to achieve success.

Extra Perks: Enjoy additional benefits and bonuses based on performance.

Delicious Benefits

• Sport Card
• Private medical care
• Lunch Card & Unlimited snacks
• Education budget
• Homeoffice
• Conferences, trainings
• Company’s library
• Elastic working hours
• Parking
• Occasional gifts
• Integrations events and celebrations
• Dog friendly

Recruitment process:

Screening online call -Recruiter (30 minutes)

WHO interview online - Hiring Manager ( 1hour 30 minutes)

Focus online Interview -Hiring Manager+1( 45 minutes)