Email & PPC Marketing Specialist

Join the team behind a leading e-commerce event in Europe!

We organize the E-commerce Berlin Expo – one of Germany's most recognized e-commerce events. Behind the scenes, we’re a small, dedicated team working year-round to build something meaningful for the e-commerce community.

Watch the highlights from our February event – and what you could be shaping in the next edition.

We are looking for an Email & PPC Marketing Specialist to increase visibility, boost awareness of the E-commerce Berlin Expo, and help shape a strong, recognizable event image by planning and executing effective campaigns and marketing programs.

About us:

Location: Poznań

Team size: 15-20

Industry: Event organizing (trade fairs and conferences)

Position objectives:

• Support all email marketing operations related to organizing E-commerce Berlin Expo
• Plan and coordinate all PPC marketing activities in collaboration with our external agency

Responsibilities:

✔ Cold Mailing & Mass Emailing

• Write compelling cold email copy that drives replies in English (German would be an extra plus)
• Design, implement, and manage campaigns using mass mailing tools
• Operate cold email automation platforms (e.g., Lemlist, Instantly, Woodpecker)
• Use mass mailing tools effectively (e.g., Sendinblue, Mailchimp)
• Monitor deliverability, open rates, CTRs, and optimize performance

✔ PPC Advertising

• Plan, launch, and optimize PPC campaigns across Google Ads, Meta, LinkedIn, and other platforms in collaboration with our agency
• Run A/B tests on creatives, landing pages, and audience targeting
• Manage advertising budgets to ensure maximum ROI
• Track KPIs and prepare performance reports

✔ Collaboration & Strategy

• Cooperate closely with the sales and content teams to align outreach and ad strategies
• Continuously test and refine messaging, targeting, and channel mix

Working conditions:

Full-time position

Based in Poznań, with travel to Berlin for the main event in February

Hybrid work is possible after onboarding (min. 3 days/week in the office)

Perks and benefits:

✅ Flexible working hours – most of us start between 8:00 and 9:30 AM

✅ Free fresh lunch on in-office days

✅ MultiSport card

✅ MacBook Air for private use

✅ Free fresh lunch on in-office days

Interested?

Apply now! Bonus points if you throw the word 'Messe' in your application message – just to show you've read the full job description and think we’re a match!