Media Planner

About Us:

Foap is a trailblazing Creative Agency & Platform that connects over 4.5 million creators across 194 countries with global brands. As a trusted business partner of Facebook, Instagram, TikTok, Snap and more, we work with Fortune 500 companies and regional challengers alike. At Foap, creativity is our heartbeat. Our team is passionate about leveraging the power of creator-driven content to drive impactful marketing campaigns.

Our Philosophy:

At Foap, every team member embodies the spirit of a mini-entrepreneur, embracing significant responsibility in their domain while championing collaboration. We're a bunch of forward-thinkers, encouraging each other to defy the norms and grow beyond boundaries, both professionally and personally.

About the Role:

You'll run paid social campaigns for our clients — brands you actually know — across TikTok and Meta. You'll be close to the creative process, not siloed from it. That means your insights will directly shape what gets produced and how we test it.

Key responsibilities:

• Plan and execute paid campaigns on TikTok Ads and Meta Ads — from setup and targeting to budget management and optimization

• Build clear media plans with channel breakdown, budget allocation, KPI targets, and testing phases

• Analyze performance regularly: identify trends, flag what's underperforming, and propose concrete next steps

• Work side by side with the creative team — brief new UGC concepts, review creatives with a performance lens and help identify winning formats

• Prepare performance reports for internal use and client presentations

What We’re Looking For:

• 1-2 years experience with TikTok Ads and Meta Ads 

• Ability to read campaign data and make sense of it: you're not afraid of spreadsheets and you know what CPM, CTR, and ROAS mean in practice

• Creative curiosity — you watch TikToks/Reels and think about why some work and others don't

• Structured thinking: you can build a plan, prioritize tasks, and follow through

• English at a very good level — our client roster includes international brands

• Google Ads experience — nice to have

What We Offer:

• A role at the heart of the creative content revolution, working with global brands

• Private Medical Care & sports card

• A culture that values innovation, learning, and the impact of your ideas from day one.

• Direct collaboration with our leadership team, giving you real influence on strategic decisions.

• A fast-paced environment where wins are celebrated and challenges drive growth.

• Flexibility and autonomy – hybrid work tailored to your style.

Why Join Us?

• Innovative Environment: Work with cutting-edge technologies and creative strategies in the rapidly evolving world of video first communication.

• Global Impact: Partner with top brands and influence marketing campaigns on a global scale.

• Career Growth: Opportunities for professional development and career advancement.

• Dynamic Team: Join a passionate and collaborative team that values creativity, innovation, and excellence.

Foap's Commitment:

We are dedicated to diversity and inclusion, providing an equal opportunity environment free from discrimination.