Digital Visual Designer

Digital Visual Designer

Marketing Designer · Localo · Full Remote · B2B · 6,500 PLN net

Localo is a SaaS tool that helps SEO agencies, freelancers, and local marketing specialists improve their clients' visibility on Google Maps and in local search results. We operate in the PL, EN, DE, and FR markets — and we're actively growing. Marketing is one of the key engines of that growth.

Who we're looking for

Someone who understands that design in marketing isn't just about aesthetics — it's a tool that drives results. Someone with commercial experience who knows how to create materials for paid campaigns and who, after onboarding, will seamlessly fit into the marketing team's workflow. We care about this person understanding the specifics of B2B SaaS — knowing how this industry communicates and what the audience on the other side expects. We're not looking for someone who makes "pretty graphics" — we're looking for someone who creates materials that actually work in this industry.

Responsibilities

• Creating creatives for paid ad campaigns (Google Ads, Meta Ads)

• Creating branded digital materials

• Designing YouTube thumbnails

• Blog post creatives — custom OG images and screenshots

• Preparing assets for product pages: screen recordings, screenshots, dedicated graphics

• Creating animations/GIFs (Jitter)

• Preparing materials for video production: title cards, infographics, graphic overlays

• In the future: designing product subpages

What we really need

Commercial experience in paid campaigns — you've created graphics for Google Ads or Meta Ads and understand the difference between a design that looks good and one that converts. Figma proficiency that allows you to work efficiently — it's our main working environment. Solid design fundamentals — typography, color, composition, visual hierarchy. Visible in your portfolio. Strong communication skills and openness to feedback — we work iteratively, often on mockups. Feedback is part of the process, not the end of it. Proactivity — beyond working with ready-made guidelines, we expect you to propose your own solutions. If you have something to say — say it. Basic knowledge of AI — you know what it's useful for and use it in your daily work.

Nice to have

• Experience recording and assembling product demos (e.g. Screen Studio or similar tools)

• Experience working in a SaaS environment

• Familiarity with B2B buyer persona specifications

• Basic knowledge of UX in the context of web design

What we avoid

• Candidates without commercial experience in advertising materials

• Candidates who expect detailed guidance on every task

• Candidates who have no opinions and don't propose their own solutions

How we work

Fully remote, flexible hours. Agreed availability hours: 11:00 AM – 2:00 PM. We work in both Polish and English. We continuously improve our processes and aren't afraid of change if it delivers results. We value a good atmosphere, open feedback, and periodic team integration events.

What we offer

• B2B contract — 6,500 PLN net/month

• 100% remote work

• Apple equipment

• Up to 26 paid days off per year

• Development support — co-financing of training, courses, and conferences

• Annual team retreats

• Work on a product that genuinely helps businesses grow on Google

CVs and portfolios (especially with examples of paid campaign materials) can be sent to: career@localo.com