Category Manager (f/m/x)

Category Manager (f/m/x)

in Mars Percare

Location: Warsaw

*hybrid working*

Reporting to Category Management Customer Deployment Head for Central Europe (10 markets) this role is the key expert on petcare category in Poland and is responsible for delivering best-in-class category leadership with Polish customers to drive growth and customer engagement. Using a mix of market, shopper and customer insights to identify category growth opportunities, the role leverages / executes these through excellence in all Category Leadership initiatives, tactics and practices.

What will be your key responsibilities?

Drive Category Vision and in-store excellent execution both with local Polish team and with retailers. Partner with our customers to deepen collaboration & execute cluster strategy and Picture of Success (PicoS) to improve quality & quantity of distribution and ultimately Mars and total category performance for the customers in scope. Be the key expert on petcare category in Poland, identify growth opportunities and drive them with Sales team, retailers and organization during business planning.

DEPLOY CATEGORY VISION WITH CUSTOMERS

• Drive category vision in the market with our Polish customers in-store
• Plan and lead initiatives for our key growth platforms related to shelf/category management including participation of JBP conversations and conditions for key customers
• Attend Sales meetings with other Demand functions to align on account plans
• Execute projects that retailer want to drive and need our support aligned with Mars customer strategy

DRIVE EXCELLENT IN-STORE EXECUTION

• Co-pilot Key Account Managers to agree on and drive bold actions per customer related to Perfect Store
• Continuously drive category understanding and engagement into market category vision and PicoS on-shelf
• Prepare planograms as per project requirement

BE KEY CATEGORY EXPERT IN THE MARKET

• Monitor and evaluate category performance, leveraging key performance indicators (KPIs) to identify areas for growth and improvement, recommend follow-up actions
• Search for continuous improvements in local reporting and insights

INTEGRATE CATEGORY PERSPECTIVE IN BUSINESS PLANNING

• Provide category inputs and external benchmark to planning cycles, both Business of Today (YTG) and Business of Tomorrow (Y1+)
• Provide distribution targets at planning stage and follow-up throughout the year with Sales

What are we looking for?

• 5+ years of professional experience in category management, ideally some of it within the FMCG industry
• University degree, ideally business related
• Broad and in depth understanding of FMCG context and retail landscape in Polish market
• Certification on 8-step category process is a plus
• Customer focus in mind with ability to engage, influence and impact retailers by providing guidance on strategic direction of category
• Business acumen and high analytical ability to drive and translate insights into relevant strategies and tactics (actions / initiatives) internally and for execution with our customers
• Proven track record in insight-driven storytelling and resulting actions
• Good understanding of annual planning process within a corporation
• Language fluency in both Polish and English required

What can you expect from Mars?

• Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• Best-in-class learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus.

Apply now and upload you profile in English.