Google Ads Specialist (Freelance / B2B)

We're looking for a Google Ads Specialist to support our team on a freelance, project-based basis. If you are passionate about Google Ads, love turning data into performance, and know how to make campaigns work - this role is for you. Experience in an agency environment is a plus.

MONSOON is an award-winning digital marketing agency with a focus on Online / PPC Marketing and localized campaigns that make brands win across Europe - especially in Germany. Our lean, remote-first team is based between Poznań and our office in Berlin, with members working from across Europe - so no two projects are the same. If you enjoy variety, there's plenty of it here: real budgets, different industries, and the chance to test yourself across campaign types that actually stretch your skills.

⚠️ Please note that all communication and the entire recruitment process will be conducted in English. Kindly submit your CV in English.

What are we looking for?

• Minimum 5 years of hands-on experience running Google Ads campaigns across the full funnel (Search, Display, YouTube, Performance Max).

• Strong knowledge of conversion tracking via Google Tag Manager and GA4, and the ability to structure campaigns with KPIs like CPA, ROAS, and CPL in mind.

• You know how to read data from GA4, GSC reports, and dashboards across PowerBI, Looker Studio, Agency Analytics, or similar tools. Numbers don't overwhelm you - they empower your decisions.

• You have familiarity with Shopify, WooCommerce, or similar platforms and understand how e-commerce ecosystems connect with performance marketing.

• Experience with tools like Supermetrics, DataFeedWatch, or similar for reporting and feed optimization is a plus.

• You have tested and used AI-powered marketing tools and are eager to explore how AI can enhance performance marketing.

• You have proven success in growing campaigns across different markets with clear KPI improvements.

• You are fluent in English (B2 minimum). German is a plus.

• Nice to have: Experience with Microsoft Ads (Bing) and Google Ads certifications

What You’ll Do

• Planning, executing and optimizing Google Ads campaigns (Search, Display, YouTube, Performance Max)

• Managing campaign budgets with a strong focus on ROI and KPIs

• Monitoring performance and continuously optimizing campaigns based on data insights

• Creating reports and actionable recommendations for our clients and internal teams

• Collaborating with Internal Performance Team of MONSOON, Creative and Client teams in an international environment

• Testing new strategies, formats and automation solutions

What You’ll Gain

🐄 100% remote work & flexible working hours

🦒 Work on international projects with real business impact

🐑 Access to large-scale campaigns and budgets

🐢 Transparent collaboration and clear performance goals

🐸 Professional development support (courses, certifications)

How to apply?

If this job posting sounds like a good fit, don’t hesitate to apply and send us:

• A short note about yourself and your experience in Google Ads, as well as your hourly rate.

• Your CV (in English, please).

We review all applications carefully. Please note: all communication and the entire recruitment process will be conducted in English.