Senior Demand Generation Strategist

🌟 Who We Are

BigTime Software is the engine behind the greatest consulting firms on the planet, delivering back-office time/budgeting and invoicing to over 2,700 firms worldwide and tracking over $4 billion in billable time each year. Our flagship product is a SaaS-based system that is custom-built for the professional services industry. BigTime is a PE-backed company based in Chicago 🏙️ committed to helping clients run professional teams more efficiently, unlocking potential revenue, and improving profitability. The recent acquisition of Primetric 🎉, based in Wroclaw, Poland, will allow BigTime to expand our commitment to meeting the growing list of mission-critical needs for businesses within the professional services sector.

We are looking for a creative and strategic Senior Demand Generation Strategist who wants to shape the future of demand generation campaigns and contribute to our global growth journey.

💼 Who You Are:

• 4+ years of experience in B2B SaaS or Professional Services marketing
• Proven experience in content strategy and ABM & Demand gen programs
• Strong copywriting skills with a track record of creating high-converting ad copy and landing pages
• Ability to simplify complex product benefits into compelling narratives
• Experience developing structured workflows for content repurposing across LinkedIn, blogs, ads, and emails
• Proficiency in collaborating with growth teams and agencies
• Fluency in English (both written and spoken)

Nice to Have:

• Conversion Copywriting & Performance Marketing: Experience crafting ad and landing page copy that drives measurable impact
• Content Framework Development: Previous experience setting up structured content repurposing playbooks and thought leadership strategies
• Testing & Optimization Mindset: Ability to analyze data and iterate on content performance

🚀 Your Mission:

• Craft compelling messaging for LinkedIn ads, landing pages, nurture emails, and social media posts
• Develop messaging frameworks adaptable across multiple formats (e.g., banners, videos, email sequences)
• Write detailed content briefs for landing pages, ads, videos, and creatives.
• Create structured processes for repurposing content across channels (e.g., webinar → blog → ad snippets → nurture emails)
• Collaborate with agencies to guide visual creatives and ensure consistent messaging
• Segment audiences and tailor messaging to improve engagement and conversion rates
• Work closely with Product Marketing, Growth Marketing, CX, and Sales teams to align messaging with customer pain points
• Continuously optimize campaigns based on data and performance insights

🫴 What We Offer:

• Flexible work schedule - full office, hybrid or remote 🏢.
• Flexible employment type (Contract of employment or B2B) 📝.
• Private healthcare 🏥.
• Cafeteria system 🍽️.
• Multisport cards 🏋️.
• Modern office in the center of Wrocław.
• Unlimited drinks and snacks in the office ☕.
• Possibility of business trips to the USA.
• A culture of feedback and collaboration.
• Team of open-minded professionals where everyone’s voice matters 🎤.
• Integration trips 🌍.

Ready to make an impact? Apply now!