Senior Content Marketing Specialist

Hi there! 

We are STX Next, a global IT consulting company specializing in customer-focused software services. Join a group of 500 professionals dedicated to helping customers build outstanding products. Leveraging the latest advancements in the field, and a passion for innovation, we're shaping the future of technology one project at a time.

Are you the NEXT one? 

Type of contract

A B2B contract or Contract of Employment, for your flexibility and competitive compensation package

Location

A remote work model encouraging work-life balance.

Job description

At STX Next, we are committed to the quality of services we deliver to our clients, built on two decades of experience in the IT industry. Our commitment to excellence drives us to continually improve our processes, develop innovative solutions, and adopt emerging technologies, including AI and cutting-edge software tools.

Join our Marketing team as a Content Specialist to drive our B2B expert presence. You will produce high-quality content for tech leaders to increase our Google search visibility (including AI Mode/Overviews) and authority in LLM search tools like Claude, Gemini, and ChatGPT. Your work builds topical authority and directly generates business demand. You will establish our brand as a primary resource for industry expertise.

Our technical teams are very engaged in supporting the content creation especially on emerging technologies where showing our depth of expertise is paramount.

Responsibilities

• Creating article outlines aligned with SEO best practices, LLM search, and user intent.

• Creating content based on interviews with our internal experts, their experience, and real-life case studies.

• Preparing interview questions, conducting expert interviews, extracting examples, practical insights, and non-obvious learnings.

• Taking initiative by:

  • proposing additional topics and content expansions based on expert conversations,

  • suggesting cluster development and internal linking improvements.

• Conducting research, analyzing information, reviewing internal materials, and writing substantive, high-quality articles based on collected materials and insights.

• Conducting outreach to external experts, collecting comments, quotes, or short external expert feedback for the articles.

• Using AI tools consciously and critically as process support (research, structuring, outlining), not as content generators.

• Working effectively within an established content process.

• Extracting key insights from articles to support the creation of visuals or to repurpose the content effectively.

• Improving readability and scannability of content, SEO optimizations.

• Being open to support in other areas of marketing when needed.

Requirements

• Proven experience in creating expert B2B content for a clearly defined audience.

• Ability to work with technical topics, understand the language engineers use, and ask relevant, insightful questions.

• Knowledge on how to optimize certain types of content to optimize for generating qualified leads

• SEO knowledge, including:

  • user intent and audience needs,

  • internal linking,

  • topic clusters,

  • article structure and on-page optimization.

• Experience working with SEO checklists and supporting tools (nice to have: Surfer SEO, Ahrefs).

• Familiarity with Webflow CMS is a plus (not required).

• Basic ability to analyze content performance using Google Analytics and Microsoft Clarity heatmaps.

• Ability to use AI tools to support the content process, with a clear understanding of AI limitations in content creation.

We value your drive more than a perfect checklist. If you are a proactive professional who loves collaborating and turning complex ideas into great content, we want to hear from you. We prioritize your potential and storytelling skills over ticking every single box. We welcome your application even if you do not meet every requirement.

Soft skills

• Excellent communication skills and ease in building relationships with experts.

• Ability to guide conversations without dominating them.

• Strong sense of ownership and good work organization.

• Proactivity and curiosity in proposing topics, improvements, and solutions.

• Openness to feedback and a strong willingness to learn and grow.

Perks & Benefits:

• Remote_First Flexibility: Work from where you feel most productive. We offer a remote-first environment with the freedom to set your own schedule in coordination with your team. Whether you need a midday break or a specific routine, we trust you to manage your time and deliver results while maintaining your personal well-being.

• Leader’s Support: Work with enthusiasts and experts who are willing to share their knowledge.

• Growth Review: Annual sessions to discuss your skills and prepare a clear development plan.

• Health & Well-being: Reimbursed private medical care (Medicover) and Multisport card for you and your relatives.

• Events & Integration: Attend internal webinars, conferences, and our legendary "Workation" team trips.

• Vibrant Communities: Join our AI enthusiasts, gamers, or pet lovers groups to stay connected.

Ready to lead our delivery to the next level? Apply now!