Head of Marketing
Marketing

Head of Marketing

Wrocław
Rodzaj pracy
Pełny etat
Doświadczenie
Specjalista/Mid
Forma zatrudnienia
B2B
Tryb pracy
Praca w pełni zdalna

Wymagane umiejętności

Opis stanowiska

Rekrutacja zdalna
We are looking for an ambitious, and results-driven Head of Marketing who can join our growing Open Loyalty team to expand to new markets, accelerate our growth and help us revolutionize the loyalty marketing industry.

What is Divante?
We are an eCommerce technology company with a diverse and exciting client portfolio. We use new technologies like PWA and specialize in sophisticated integration projects that connect powerful IT solutions with beautiful product design and UX.

Why Open Loyalty?
Open Loyalty, a SaaS product created inside Divante, is a set of flexible tools for implementing personalized loyalty programs. The solution is used by top brands from various industries and countries such as ALDO, or MSI. Thanks to the modularity of the solution brands can combine various loyalty mechanics to implement loyalty programs of any shape much faster and without losing business agility.

Salary:
12000-14000 PLN/month B2B + VAT (75 - 88 PLN/h net B2B + VAT)

About your role as Head of Marketing:
You will become a part of our sales team and take the responsibility for lead generation and nurturing, including:

  • SEO and content marketing - you will create top-quality content (articles, reports, interviews with external experts) that will support the SEO; you will collaborate with external copywriters and proofreaders
  • Lead nurturing - you will introduce a content-based nurturing process from scratch
  • PR and content distribution focused on the right buyer personas
  • Paid marketing - you will keep an eye on the paid media (Google Ads, LinkedIn Ads, etc.), either manage the channels on your own or work together with the agency to maximize the results
  • CRO - you will handle landing page optimization and run A/B tests to catch more leads from the website
  • Multi-channel analytics - you will optimize all lead generation activities with different attribution models in mind
  • Co-creating the growth strategy together with the founders

You’ll be a perfect match if you’re:

  • T-shaped marketer focused on inbound and content marketing
  • Communicative - we want you to talk to our clients and partners to create great content that resonates with them
  • Fast learner - you don’t have to know every tool, however, you need to be willing to learn new things
  • Familiar with terms like CPL, ROI, ARR, CR, multi-channel attribution, MQL, SQL, ABM
  • Driven by a “Get things done” attitude
  • Comfortable with English - both written and spoken
  • Data-oriented seeks proofs in data and metrics

Want to learn about other benefits?

Check the full list here: https://divante.com/career#Benefits

What’s next?
After receiving your CV we will reach out to you for a short call. One of our team members will take care of you during the whole recruitment process and will answer all your questions.

If you have any questions right now, feel free to contact Open Loyalty Co-founder Karol Bzik at kbzik@divante.com. 
Head of Marketing - Divante S.A.