Content Marketing creator - Data analysis

B2B Content & Marketing (Freelancer, native PL)

BuiltMind | B2B SaaS for real estate market

📍 Position Details

🌍 Location: Poland / Remote
⏰ Collaboration: B2B / freelance (full-time preferred, part-time possible with regularity)
💬 Language: Polish (native), English
🏗️ Industry: B2B SaaS / real estate / data & analytics

👋 About BuiltMind

BuiltMind is a B2B SaaS platform for the real estate market. We transform supply and demand data into concrete insights used by developers, investors, agencies, and other market participants.

Our approach:
✅ We don't create content "for reach"
✅ We create content that attracts the right people and generates quality leads

🔍 Who Are We Looking For?

We're looking for a B2B freelancer who:

✓ Is a native Polish speaker
✓ Can translate data into understandable, credible content
✓ Understands that B2B marketing = concrete + value + business impact

💡 Experience in real estate is a big plus, but not a requirement

🎯 Important Context

• We already have a defined content strategy (data-driven, insight-led), so the role is more about executing and iterating rather than building from scratch

• We actively use AI tools in daily work - willingness to adopt them quickly is important

• Initial focus is on the Polish market, but the goal is to scale content across multiple geographies relatively quickly using AI

✍️ What Will You Do?

1️⃣ Data-Driven Content

📊 Converting supply and demand data into insights and narratives
📱 Creating content mainly for LinkedIn (in Polish)

Formats:

• Short posts

• Mini-reports

• Carousels (outline)

• Market updates

• Webinar announcements

2️⃣ Publication & Distribution (simple and effective)

📤 Publishing content on LinkedIn (company and/or founder profile)
🎥 Supporting publication on YouTube (webinars, clips, highlights)
🧠 If something is unclear — you ask, document, and set up a simple process

3️⃣ Occasional Client Contact

💬 Short conversations with clients/prospects to keep content "from the market"
🎤 Webinar support: topics, promotion, post-event content

📊 How Do We Measure Success?

🎯 Main Metric:

Number of qualified organic leads from content

📈 Additionally, we look at:

• LinkedIn follower growth

• Interactions (likes + comments)

• Number of webinar participants

• Invitations to panels/conferences

• Media mentions

✅ Requirements (Must Have)

Native Polish speaker (professional writing)
📄 B2B collaboration (invoice / contract)
📊 Comfortable working with data in Excel / Google Sheets
✏️ Clear, concrete writing style
⚡ Consistency and delivery
✏️ Send a message: żyrafy wchodzą do szafy

⭐ Nice to Have

🏢 Experience in real estate market (PL / EU)
📊 Data-driven B2B content
🎤 Webinars, event marketing, PR, conference outreach

📝 Recruitment Task

You'll receive a snapshot of real estate market data - supply and demand for Kraków.

We ask for:

1️⃣ 1 LinkedIn post draft (in Polish) – one clear insight + why it matters for the real estate market

2️⃣ alternative communication angles from the same data (bullet points)

📧 How to Apply?

Send:

📎 2–5 examples of B2B content you've created
📅 Information about availability (full-time vs part-time) and collaboration model
📊 If you have it: concrete results (leads, reach, engagement, webinar attendance)

🙌 See You Soon!

We're excited to hear from you!