Digital Marketing & Growth Manager

22 000 - 27 000 PLNNetto miesięcznie - B2B
Marketing

Digital Marketing & Growth Manager

Marketing
-, Gdańsk +4 Lokalizacje

Link Group

Pełny etat
B2B
Starszy specjalista / Senior
Praca w pełni zdalna
22 000 - 27 000 PLN
Netto miesięcznie - B2B

Opis stanowiska

We’re hiring a hands-on Digital Marketing Lead to build and run our digital marketing engine end to end. This role blends strategy with day-to-day execution across LinkedIn, content, website optimisation, SEO, webinars and paid campaigns. You’ll start as the main owner of the function, supported by freelancers/agencies when needed, and help shape how marketing scales as the business grows.

If you’re comfortable moving fast, taking full ownership, and continuously improving what you build—this role is for you.

What you’ll do:

  • Own and drive the full digital marketing strategy, from planning to execution and optimisation

  • Grow brand visibility, attract the right audience, and increase inbound demand

  • Build and scale a strong LinkedIn presence with high-quality, relevant content

  • Create and manage content across LinkedIn, website, campaigns and webinars

  • Produce simple visuals and short-form videos using modern tools

  • Improve website messaging, structure and conversion performance

  • Lead SEO initiatives to increase organic reach and long-term inbound growth

  • Launch and optimise webinars and paid digital campaigns

  • Track performance and turn data into improvements across engagement, leads and pipeline impact

  • Work closely with leadership to align marketing with commercial priorities

  • Use modern tools, automation and AI to improve speed, quality and output

  • Manage external partners (freelancers/agencies) when needed

What we’re looking for:

  • Proven experience leading and executing B2B digital marketing

  • Strong track record in content, growth, demand generation and digital channels

  • Hands-on experience with LinkedIn, website marketing, SEO, webinars and paid campaigns

  • Strong execution skills: you can build, write, launch, test and iterate yourself

  • Comfortable creating basic visuals or short-form video content

  • Experience in fast-paced, high-ownership environments (startup/high-growth)

  • Strong understanding of modern marketing tools and workflows (incl. automation/AI)

  • Excellent written English

  • Comfortable working remotely and independently

Nice to have:

  • Experience in B2B SaaS, fintech, regtech or financial services

  • Experience marketing to banks, asset managers or fund administrators

  • Experience building a marketing function with limited internal resources

  • Experience managing freelancers, agencies or external specialists

Why this role matters

You’ll have direct ownership and visible impact on our digital presence—improving market positioning, building consistent demand generation, and contributing to pipeline growth.

Your first 90 days (focus areas)

  • Create a clear digital marketing plan aligned with commercial goals

  • Establish a consistent LinkedIn content and engagement cadence

  • Improve website messaging and key conversion journeys

  • Identify quick wins across SEO, content and campaigns

  • Set up performance tracking for engagement, leads and pipeline influence

Wymagane umiejętności

digital marketing

B2B digital marketing

website marketing

SEO

webinars

digital channels

paid campaigns

Znajomość języków

Angielski: C1

Lokalizacja biura

Digital Marketing & Growth Manager

22 000 - 27 000 PLNNetto miesięcznie - B2B
Podsumowanie oferty

Digital Marketing & Growth Manager

-, Gdańsk
Link Group
22 000 - 27 000 PLNNetto miesięcznie - B2B
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