Senior eCommerce and Marketing Automation Specialist

E-COMMERCE/MARKETING AUTOMATION SPECIALIST (Warsaw)

Currently for one of our top Clients, a Scandinavian company operating within health & beauty industry, we are seeking an eCommerce/Marketing Automation Specialist to manage the growth of a newly established premium brand within eCommerce channel. 

Job description:

Under the direct supervision of E-Business Director, this role will focus on supporting continuous growth as well as strengthening the online and e-commerce operations in order to meet the business expectations and demands. 

RESPONSIBILITIES:

• Active participation of implementing an eCommerce strategy for premium products - subscription model
• Setting targets, executing, monitoring and optimizing complete online campaigns for eCommerce with responsibility for sales KPI’s and budgets
• Operational management and implementation of  marketing automation (Klaviyo, SALESmanago or other platforms), with top priority for e-mail marketing
• Using SEO background to support this channel and improve general eCommerce performance
• Understanding the role of e-marketing tools needed for delivery of brilliant Customer Journey, executing the ones that maximize conversion to sales based on the defined marketing objective
• Operational management of e-shop, optimization of processes, testing and development of websites, landing pages, content etc. 
• Performing A/B tests and analyzing results for UX, design, customer journey, and campaign efficiency
• Developing e-sale platform with latest innovations and improvements
• Coordinating all activities around the e-shop including close cooperation with other team members
• Supporting in development and management of affiliate partners 
• Sharing knowledge and learnings based on performed activities, presenting reports and conclusions for further practical implementation and developments 

REQUIREMENTS:

• 3-5 years of eCommerce experience (preferred from B2C beauty/dietary supplements industry; working within international structures is a plus) 
• High practical skills in marketing automation (Klaviyo or SALESmanago), with top priority for e-mail marketing
• Have proven track and practical skills using WooCommerce and/or Presta Shop
• Excellent command of English – B2/C1 – MUST HAVE
• MA degree in Marketing related field (ideally with specialization in Digital Marketing)
• Very good understanding of web technologies and strong analytical skills 
• Knowledge of multi-channel campaign management with a sales-oriented mindset
• Basic knowledge of Google Ads and FB Ads
• Basic HTML and web design skills & knowledge 
• Be resourceful and excellent at execution and task management
• Very good communication and interpersonal skills (collaborative approach)
• Creative mind with a test-and-learn mentality
• Being passionate, energetic and enthusiastic about digital marketing and online customer journey
• Openness to learn new technologies and tools
• Experience in a media agency and on client side will be a plus
• Ability to multi-task, prioritize and operate under tight deadlines
• Be goal-oriented, independent, highly driven, and agile

WE OFFER:

• An excellent opportunity to be a part of a fantastic, friendly and dynamic eCommerce team
• Great atmosphere and professional work environment (Scandinavian org. culture) 
• Responsible and independent position within the company with ambitious and interesting projects 
• Stable employment (employment contract or B2B) with attractive remunaration and benefits package including private medical care, sports card, holiday allowance, trainings
• Flexibility and work-life balance with a hybrid working model (2days pr week in the office)