Head of Marketing

About us

Talkie builds AI Voice Assistants for healthcare. Our technology optimises patient-clinic communication by automating routine phone calls end-to-end. As a result, patients get access to care 24/7 and busy practices can rely on our Voice Assistant to pick up every call.

Who uses Talkie?

Every month Talkie AI Assistants engage in over half a million conversations with patients. Our technology is used by primary and acute care, specialty practices as well as private and public hospitals. See how Talkie helps clients across the US and Poland.   

Who are we hiring?

We are looking for a Head of Marketing to spearhead our expansion in the 🇺🇲 US and support our growing presence in the 🇵🇱 Polish market. As the Head of Marketing, you will:

• Drive Talkie’s business objectives, aligning your efforts with our strategy and growth targets.
• Collaborate closely with the CPO, COO, and other key leaders, playing a direct role in setting goals and steering direction.
• Own all aspects of marketing, including lead generation, partner collaboration, communication, and branding.
• Develop and lead a dynamic marketing team, combining internal talent with freelance expertise.
• Shape and refine our marketing strategy, bringing fresh ideas and challenging the status quo.
• Continuously evaluate the impact and ROI of marketing initiatives to ensure effectiveness and growth.
• Be flexible to work shifted hours noon to 8pm twice a week to cover the US time zones. 

What will you achieve with us?

• Profound satisfaction by getting patients the care they need while keeping medical staff happy and burnout-free.
• Take Talkie to 100+ US customers - let’s scale!
• See Talkie in 30% of clinics in Poland - time to make it a must-have.

Requirements for the role

👍 Must have

• Strategy - You enjoy being a strategic thinker, you want to take part in planning where the company is headed and know how to use marketing to get us there.
• Experience - You have hands-on experience in a similar role, where you were responsible for the marketing strategy at a tech company, and a team.
• Growth - You have a strong focus on growth metrics, with hands-on experience in driving lead generation, customer acquisition, and conversion optimization.
• Numbers - You appreciate the importance and enjoy working with data. You have the ability to analyse data, track key performance metrics, and adjust strategies based on insights to maximise ROI.
• Grit - You have perseverance, passion, and resilience to stay committed to long-term goals, overcoming challenges and setbacks with determination and relentless effort.
• Your Team - You have experience in recruiting, building and leading a marketing team from the ground up, fostering a collaborative and high-performance culture.
• Customer focused - You strive to know and understand our customers, their pains and needs. You want to find the best channels to speak directly to the target audience.
• Speaking up - You are confident, able to present arguments from various viewpoints, happy to challenge others as well as be challenged.
• Languages - You are fluent in both Polish and English.

👊 Great to have

• Digital Savvy - You have good knowledge of digital / AI marketing tools and channels.
• Hands-On - You are willing to roll up sleeves and “get your hands dirty” - directly manage campaigns, from concept to execution, work along your counterparts on our partner’s side or host webinars.
• Experimentation - You are proactive in testing and analysing new marketing ideas and strategies, embracing creativity and being resourceful.
• Other Teams - You are happy and willing to work with sales, product, and other teams to ensure marketing efforts are aligned with business goals.
• Brand & Esthetics - You understand the role of brand and aesthetics, ensuring a consistent visual identity and cohesive messaging. 

🫶 Nice to have

• Healthcare - Prior experience in the healthcare industry.

Your goals as the Head of Marketing will be:

🎯 Short term - first 3 months

• Develop a deep understanding of our product, target audience, team strengths, and both markets (Poland and US).
• Evaluate our current marketing approach, review the existing strategy, and identify areas for improvement.
• Take charge of ongoing marketing activities, including events and campaigns.

🎯 Long term - first 12 months

• Develop, implement, and oversee a comprehensive marketing plan for the Polish and US markets to drive our business objectives.
• Adjust and build competences in the marketing team.
• Establish, track, and achieve key marketing KPIs.
• Build strong relationships with counterparts at partner and client organisations, including EHRs, clients, telco companies, and other strategic partners. 

What We Offer:

• Competitive pay with benefits: employment contract or B2B contract.
• A role with a purpose - we are revolutionising patient access to healthcare in the US and in Poland and breaking new ground.
• Flexible working arrangements - remote / office or hybrid.
• Work equipment - Mac laptop, monitors, keyboard, mouse etc.
• Setup for both office and home, including a comfy chair. 
• Benefits, including: private medical care, a Multisport card, annual offsite, training budget.
• Unique company culture based on mutual trust, honest feedback and autonomy.
• Working with cutting edge, AI-based technology, which is useful and friendly to the customers.
• A structured onboarding process to help you find your feet in the new environment.

What are we like as a company - are we a good match for you?

We are friendly, approachable, direct and driven by curiosity and ambition. We value a growth mindset and see failure as a learning opportunity. Our culture is built on inquiry and critical thinking, where asking questions is encouraged, and thorough investigation is standard. We’re proactive problem-solvers who don’t shy away from challenges—when something’s broken, we acknowledge it, propose solutions, and actively work to fix it, continuously improving our environment and outcomes. And yes - we love to have fun too, dancing till early hours or karaoke … we’ve got a long tradition of good times at Talkie!

Our Recruitment Process:

Reflecting our organisational culture, our recruitment process is respectful and collaborative. We aim to create a welcoming environment where you can be yourself and get to know us better. The entire process typically takes 2-3 weeks per candidate.

What to Expect:

📮 Initial Contact: If your application meets our criteria, we will reach out via email or phone to schedule an interview.

👋 First Interview (online): 1 hour with Ada, Wojtek, Piotr - to assess your fit for the role. 

🤔 Case study - if the outcome of the first interview is positive, we’ll ask you to complete a case study, so we can better understand your approach to real-world challenges relevant to this role. 

💪 Second Interview (offline): 2 - 3h hours offline meeting in our Warsaw office to discuss your case study and get to know each other.

📞 Reference check - we will ask you for a list of references and give them a ring.

🤝 Offer: We will make an offer or share our feedback based on the interviews, case and references.